What are the models?

ModelWhat it isFits when
One-off baselineA single bounded exercise with a reportYou have never tested detection end to end
Recurring programmeScheduled exercises with a shared backlogYour environment or threats change often
BAS-assistedAutomated runs of known techniques between human-led exercisesYou need cheap, frequent regression checks

How often?

We found no standard that sets a cadence, so decide by drift. Rerun after a major change: a new SIEM or EDR, a cloud migration, a new log source, or a relevant incident. The Mandiant datasheet describes a continuous variant with coaching sessions at regularly scheduled intervals, which shows how a provider frames the recurring model. See the Mandiant profile.

Is it worth the cost?

It is when the results change something. If each exercise ends in a gap list that nobody closes, repetition adds cost without improvement. A retest built in, as the Wattlecorp profile describes, makes the value visible. For cost drivers, see the scoping guide.

Build in-house or outsource?

A mix works. An outside provider brings scenarios from its own intelligence and experience. An in-house team keeps the knowledge. Many organisations outsource the baseline and bring the repeat tests in-house with open tools described in the tools guide.

Can BAS replace human-led work?

No. BAS repeats what it was given. A human decides what matters, adapts to what defenders see and explains a miss. Use BAS for regression and people for new scenarios.

What maturity is needed?

Enough to act on findings: log sources in place, someone who can change detections and a way to track fixes. Without those, start with the basics and revisit. How to measure progress is in measuring purple team results.